Skip to content Skip to footer

Start Buying
Gold Platinum Silver

FirstGold™ takes Gold, Platinum and Silver bullion accumulation and storage to a new level of security and convenience.

The FirstGold platform gives the smart investor the ultimate way to save in real bullion which is 100% Gold, Platinum and Silver stored in your physical account.

FirstGold is simple to use, safe and secure, and is your own physical asset.

Live Gold Price in AUD $
Values in AUD/OZ
Live Silver Price in AUD $
Values in AUD/OZ
Live Platinum Price in AUD $
Values in AUD/OZ

About Us

Located in the heart of Sydney, FirstGold is a reputable and trusted player in the bullion industry, with a commitment to safeguarding and growing consumers wealth through bullion.

FirstGold makes accumulating physical investment bullion easy and safe. At the core of our business lies a dedication to customer service, and we take great pride in our multiple service awards, which are a testament to our commitment.

At FirstGold, we offer the most flexible and cost-effective means to save, providing a platform that adapts to your unique needs and preferences.

Why Invest with FirstGold ?

Simple to use

  • Save and accumulate as much or as little Gold, Platinum and Silver bullion as you choose
  • Manage and control your bullion savings instantly online with a simple click
  • Set up a personal or self-managed super fund account, or both

Safe and secure

  • Open your free account immediately
  • No entry fees, no exit fees, no hidden costs
  • Easy options to save and sell Gold, Platinum and Silver, 24 hours a day

Physical is real

  • 100% backed by physical Gold, Platinum and Silver bullion
  • Fully owned by you at all times
  • Bullion stored with a recognised vault company in Sydney CBD

FirstGold: Putting gold first and securing your savings

Grow your investments while you sleep.

Our FirstGold Founders

Simple, transparent, and secure platform. It’s investing like never before.

Michael Cohen

Michael Started his career serving an apprenticeship as a diamond cutter, polisher, cleaver and marker for a major DeBeers sightholder in South Africa. In the 1988, Michael then established a diamond cutting works (DCW) in Johannesburg CBD. The factory primarily traded in rough diamonds direct from the mine. The DCW situated in the city where Michael and his brother Roy manufactured polished diamonds, which are marketed around the globe. In 2001, the family migrated to Australia where the set up the DCLA, Australia’s first and only internationally accredited and endorsed Diamond grading laboratory.

Roy Cohen

Roy worked for Anglo American and De Beers, a multinational Diamond and Gold mining corporation, for several years before joining the DCW business in the 90’s. As an expert in rough and polished diamonds, and was active in the trading of rough diamonds and developing mining interests in the Kimberly area of South Africa and other African countries. Roy’s in-depth knowledge of Gold, Silver and he qualifications in the world of economics has been the backbone of the FirstGold platforms strategy and focus. An indispensable part of the consumers experience when dealing with FirstGold.

Dan Novick

Dan owned and operated a professional aviation business in Australia. Dan’s business expertise is extensive across many different companies, Including Gold, diamonds and other innovative technology companies. With a broad base of experience in marketing and commerce, and a passion for gold trading and the gold market, Dan is a hands on partner and leader. With his experience in selling gold, buying gold, Dan has earned the team an impeccable reputation in the trade around the globe.

What Our Customers Are Saying

The gold company are in a class of their own and their business ethics are of the highest degree. They are so very professional, yet have all those important personal human qualifications. I received all the old fashioned courtesies, so lacking these days and just so refreshing that I would not hesitate to recommend anyone to go there for their services. They have won two Business Awards this year alone which speaks volumes in itself....They are just the nicest people, take it from me.
I would just like to say that your outstanding customer service and professionalism far outweighs that of your competition. It has been a pleasure dealing with you.
The service you provided was awesome. I felt trust all the way through our transaction.
Have worked with Dan and the team for 25 years now. Great ambassador to his brand and great people to work with. Would recommend their services to all potential and future clients. With FirstGold you are in great hands to receive the best possible service and most importantly very trustworthy advice.
My experience with FirstGold, has been and will continue to be one of absolute professionalism and integrity. They are extremely knowledgeable about the services that they render and will go out of their way to make you feel comfortable with your sale or purchase. I recommend them without any hesitation.
I was always worried about investing in Gold until I met these guys. They really explained to me the value of Gold and where it was heading. I am so happy I listened as it has been my most profitable investment. The team are so honest and go the extra mile to help you. If I could give more than 5 stars I would! Great company.
These guys are top blokes!! Very honest and no messing around! I have had many a business deal with them and would def recommend them to anyone for gold and silver dealings!
Loved the efficiency and professionalism from the guys there. Prime example of how a good business should be run. The place where I got best advice and top dollar for my gold every time and the only guys that I would ever recommend. Thank you again.
Excellent company and people to deal with. Good Advice, very honest and highly efficient. I invested in Silver and am very happy I did.
Highly recommended.
I have bought gold from Dan , Mike, Roy and Bruce since they started over 8 years ago , I totally leave it to these ethical people , my capital has grown significantly , I leave everything to them , dealing with good fair people , what a pleasure ..recommend them highly .
Absolute impeccable quality service from a team with years of experience that will give you absolute satisfaction that you are in the right place when it comes to pricing, transparency, communication and accuracy. What an amazing team, Thanks Roy!
Thank you FirstGold you were so quick with replies, informative, great pricing and customer focused. I’d highly recommend and use them again.
I never leave reviews but FirstGold is amazing, I really felt like I was in the best hands. Now, I won’t be going anywhere else. Couldn’t thank them enough!!!
Thanks for going out of your way to assist us. We always receive great service from Mike and the team!
Heather Lee
85-year-old world champion race-walker
Jackie Taylor’s Lake
Jo, SA
Michael Goldberg
Bel King
Mackenzie F
Jade M


Customer Service Standards and more


What Others have wanted to know

Your physical Gold, Platinum and Silver bullion is deposited in a private vault owned and run by an internationally recognised vaulting company, with no ties to or under any control by FirstGold™.

Price includes all commission. All FirstGold purchases are 100% physical bullion. Available for collection at FirstGold on request with NO additional commissions or barring charges.

Controls provide assurance that the total amount of Gold, Platinum and Silver bullion in all FirstGold™ accounts is equal to the total ounces of physical bullion stored in the vault.

Controls also provide protection against the risk of unauthorised movement of bullion.

FirstGold™ strives for full transparency. Independent third party auditors are contracted to audit the vault and verify comprehensive reports about the ownership and the contents.

Gold and Platinum are delivered in one ounce bars, Silver is delivered in one kilogram bars. Delivery is available in other weights but may be subject to market related barring charges.

Collection is free of charge. If you wish for us to send you your Gold, Platinum and Silver bullion via a secure insured courier service, you will be quoted and charged a market rate for the secure courier service.

There is no need to withdraw any bullion from the vault before selling your Gold, Platinum and Silver bullion. The power of real savings is in your hands – you choose what you want to keep and what you want to sell. Using the FirstGold™ online dashboard, you can make a simple ‘‘sell’ transaction which directly controls the amount of Gold, Platinum and Silver bullion in your account. Payment is made into your nominated bank account.

Lloyd’s of London, the world’s specialist insurance market, provides full Metal Replacement insurance for the physical Gold, Platinum and Silver bullion stored in the vault. Your savings are secure.

You have complete legal ownership of all the Gold, Platinum and Silver bullion you accumulate in your FirstGold™ account. In the unlikely event that the FirstGold™ business ceases to operate, your Gold, Platinum and Silver bullion would be returned to you 100% with no loss incurred by you.

All Gold, Platinum and Silver Bullion traded by FirstGold™ is London bullion Market Association (LBMA) approved – Good Delivery Bars tradeable anywhere in the world.

If you are purchasing Gold, Platinum and Silver bullion on the FirstGold™ online system, then there is a spending cap of $5,000 per day. Purchases larger than $5,000 must either be staggered over multiple days online or, alternatively, a single transaction can be arranged over the phone with a FirstGold™ experienced staff member. To contact FirstGold™ staff, call 02 9020 5150. Ultimately, there are no other restrictions for the minimum or maximum amount of Gold, Platinum or Silver you can save.

If you have a Self-Managed Super Fund (SMSF) you will be able to invest in Gold, Platinum and Silver bullion for your superannuation, by opening a First Fold account. FirstGold™ meets Self-Managed Super Fund requirements related to insurance and security of your investment, giving you full flexibility.

When you buy Gold, Platinum and Silver bullion with FirstGold, you’re not just buying the simple bullion. You’re buying trust, security, and a guarantee for your future. The prices you see on our secure site for the purchase of gold and silver bullion are generated by two things. Firstly, we base all our prices on up-to-the-minute Gold, Platinum and Silver bullion spot prices from the international marketplace. Secondly, included in the price for your gold or silver is a small surcharge to cover incremental costs associated with Gold, Platinum and Silver bullion such as secure storage in our Custodian vault, insurance, management fees, as well as FirstGold™’s profit margin so we can keep providing you with the best possible service.

We base all our prices on up-to-the-minute Gold, Platinum and Silver bullion spot prices from the international marketplace. Since the gold and silver market is fluid, these prices are continuously updated. The amount of gold or silver you can save is based purely on these live Gold, Platinum and Silver bullion prices determining the dollar-to-ounce ratio.

The FirstGold™ online trading system also features a handy calculator, so you can gauge your buying power with minimal effort. The calculator will help you determine the amount of Gold, Platinum and Silver bullion you will receive based on the dollar amount you wish to invest on any particular day.

FirstGold™’s dollar-cost averaging method allows you to buy gold at the lowest possible price over the long term. Using dollar-cost averaging, you are able to buy more Gold, Platinum and Silver bullion when prices are low and less gold when prices are high, because you are buying a fixed dollar amount instead of buying Gold, Platinum and Silver bullion in terms of ounces. When you buy Gold, Platinum and Silver bullion in ounces, it remains the same amount no matter what the Gold, Platinum and Silver Bullion price is, but when you buy gold in dollar amounts, it results in you buying Gold, Platinum and Silver bullion at a lower average price because your dollars go further each month.

The buy rate is the only price you pay, which takes into account the live spot price of Gold, Platinum and Silver bullion as well as the USD/AUD exchange rate, FirstGold™’s profit margin, cost of insurance and storage. No additional costs are charged on collection.

A troy ounce of Gold, Platinum and Silver bullion equates to just over 31.1 grams.

FirstGold™ works on large volumes of Gold, Platinum and Silver bullion being invested and redeemed on a daily basis. This allows us to keep the margins low and our service level high.

FirstGold™ offers many easy options for getting in contact with our experienced staff. Call us during business hours on 02 9020 5150. Alternatively, you can email us at or visit our offices in the Sydney CBD for a consultation!

You have full control over your bullion, including the power to take delivery of your Gold, Platinum and Silver bullion from the vault whenever you choose. See and feel what you own.

Best Choice for Creatives
This Pop-up Is Included in the Theme
Purchase Reprizo